With Reignite you can create images from a CSV file. For example the CSV could be a list of products which you then create a single image template for, and use Reignite to generate the image for each product in real-time. Combining this with tools such as a recommendation engine will allow you to inject personalised content in a really simple way, without any of the usual headaches of pushing personalised content into your ESP.
An alternative is to use our Custom Data sources option that allows you to connect to any API, but often marketers only have a basic CSV file with the data in.
Other examples for using this data include:
- Cart abandonment - create visually appealing product images rather than rely on generic grid like ways of merging cart contents into abandonment emails
- Reduce build time by adding a product ID into your HTML template to pull the product image into your email. No more copy & paste
- Loyalty points and reward messaging
- Behavioural data to produce Spotify style data driven story emails
- Details of daily deals to pull into the email for each day
How to upload the file
- From the main menu go to 'Datatables'
- Click the plus button to add a new data table
- Choose 'Datatable', then add a name for this datatable
- Upload the file from your desktop
- Reignite will process the file and it is now ready to use in your images